MENU

About

WORK

POP CULTURE

PHOTOGRAPHY

MIND MATTERS

DEMIQ

DEMIQ

Site location

Richmond,VA

Site location

Richmond,VA

Year

2022

Year

2022

Project

DEMIQ

Project

DEMIQ

Imagine a world where higher education isn't just a dry and mundane experience, but a vibrant and engaging journey that leaves a lasting impression. The vision our client Roy Roach a long-time educator, had when he dreamed up DEMIQ was a revolutionary approach to higher education that brings a human touch to the learning process.

Imagine a world where higher education isn't just a dry and mundane experience, but a vibrant and engaging journey that leaves a lasting impression. The vision our client Roy Roach a long-time educator, had when he dreamed up DEMIQ was a revolutionary approach to higher education that brings a human touch to the learning process.

FROM BORING OLD THIS

FROM BORING OLD THIS

TO NEW AGE LEADER

TO NEW AGE LEADER

THE BRIEF

THE BRIEF

ROY

ROY

THE ASK

Connect The People Within Higher Education Through Modern Means

THE ASK

Connect The People Within Higher Education Through Modern Means

THE PROBLEM

Higher Education Has Lost Its Humanity

THE PROBLEM

Higher Education Has Lost Its Humanity

LE TARGET

Students, Educators, and Faculty Who Are Curious To Learn From Each Other ( or what we like to call "Braniacs")

LE TARGET

Students, Educators, and Faculty Who Are Curious To Learn From Each Other ( or what we like to call "Braniacs")

THE INSIGHT

Knowledge Is Their Drug

THE INSIGHT

Knowledge Is Their Drug

THE STRATEGY

human connections foster modern communities

THE STRATEGY

human connections foster modern communities

But Who Are The"Brainiacs"

But Who Are The"Brainiacs"



RECLAIMING THE NAME

RECLAIMING THE NAME

We've dug deep and talked to students, faculty, and educators from all over the country, and what we found is that knowledge is the ultimate high for them. They crave learning, and they want to be around others who share their passion. But here's the thing - they're not satisfied with the traditional methods of higher education. They want something cooler, something more modern, something that truly reflects what they believe is important in today's world.

We've dug deep and talked to students, faculty, and educators from all over the country, and what we found is that knowledge is the ultimate high for them. They crave learning, and they want to be around others who share their passion. But here's the thing - they're not satisfied with the traditional methods of higher education. They want something cooler, something more modern, something that truly reflects what they believe is important in today's world.